Blogging has become such a popular way of people being able to express themselves in the past 10 years or so, that whatever you love doing, you can make a living by writing about it.
Think I’m joking?
This is what some of the most popular bloggers have been doing for years, and they’ve been able to make huge sums of money by writing about the subjects that they love.
People have created travel blogs, self development blogs, business blogs, sports blogs, you name it. And it’s allowed them to live on their own terms, travel the world and become successful all through writing about their passion.
6 Powerful Steps to Becoming A Successful Blogger
There are some common steps to becoming a successful blogger, and they are not to be forgotten. Below, are some of the best steps to using your passion to your blogging advantage and being able to make a living online.
1. Write What You Know
As a living, breathing adult, you have a pretty clear idea of what you enjoy. So why not write about it?
Before getting too carried away, it’s a good idea to find one particular subject that you enjoy or feel passionately about, and continually write about it.
Doing so over time allows you to become a subject authority, well-versed in your particular area of interest, whether it’s animal rights or surfboards.
There are a few free platforms available for budding subject authorities, including:
But why blogging, you may ask?
Blogging allows you to convey your personal stance on any given subject, on your schedule.
There are paid options available that allow you to register your domain name and enable monetization options, and these should be crucial steps to consider if you plan on making money from your blog.
If you’re strapped for cash, this can come later, but regardless if you’re able to afford hosting or not, that doesn’t mean your blog can’t move forward.
2. Content is King
So now that you have your blog up and running, it’s time to create content that will continue to drive traffic over time. Whatever your niche happens to be, make sure to:
- Add plenty of high-quality pictures to break up walls of text.
- Link where appropriate.
- Keep paragraphs limited to 2-3 sentences apiece.
- Use subheaders.
- Don’t give up.
With content creation on the rise, and new apps and social media outlets being rolled out consistently, create your content with the aim of being relevant, informative and evergreen.
Some bloggers even harness the power of YouTube and Dailymotion to host their podcasts and/or narration of their written content with accompanying clips and pictures.
One example of this in action is TopTenz, who provides written articles on their website along with humorous narration videos on their YouTube channel.
3. Spreading the Word
Now that you have your content plan scheduled out and ready to share, the next part of the battle is to spread the word about your awesome content.
Simply jumping into a social media platform with little targeting and timing will get you nowhere, so it’s important to bring your promotion efforts into focus.
The best way to reach your target audience is to find out where like-minded people come together online. Some popular platforms include:
If you’re just starting out, it’s a good idea to experiment with one of these platforms before branching out to others. However, as time goes on, it would be in your best interests to look into others as well to cast as wide a net as you possibly can.
The three platforms listed above also utilize hashtags, which are a crucial tool in helping you locate your target audience, aside from already established industry leaders.
4. Keep it Fresh
Working a nine-to-five can really start to cut into consistent content creation, granted. However, in order to be successful, it is absolutely crucial that you keep your blog “fresh” with new content and continually engaging your visitors.
Even with a demanding “real life” schedule, it is entirely possible to keep your content fresh, including:
- Dedicating an hour each day to social media upkeep.
- Write content in advance and schedule it for publication at a later date.
- Use social media tools such as Hootsuite and Buffer to schedule posts for peak times.
Even with a demanding schedule, setting aside time to schedule posts in Hootsuite or Buffer to your social media accounts, along with organically engaging with your target audience are a great way to maintain traffic to your blog.
Further, be sure to share content from other like-minded posters on a wider ratio than you would share your own. There is debate on what a good balance is, but a good “middle ground” is one promotion post for every three posts from others.
5. Play Nice
Here is where a lot of bloggers get it wrong. Regardless of your stance or subject matter, as you interact and promote your content across social media, it’s important to maintain the actions and decorum of a professional.
This means knowing how to effectively interact with all forms of feedback, whether positive or negative. Nobody will want to hear what you have to say if you act conceited, pompous, waif-like or wishy-washy online, so be sure to:
- Accept accolades with grace and thank them for their feedback in a personable manner.
- Be positive and polite when responding to negative comments or reviews.
- Respond as promptly as possible, within 1-24 hours.
- Don’t feed the trolls.
This is a crucial part of becoming a subject authority. Your relevancy on the subject matter will continue to decline if you take constructive criticism personally, so go in every day with an open mind and a positive outlook.
If the overall ambiance of the Internet is getting you down, step away and return after you’ve had a chance to refresh and never go in angry.
Thanks for checking out the article guys, and don’t forget to use these basic tips for becoming a successful blogger from writing about your passion.
Do you agree with the steps above? Have any to add?