Models
Stassie Karanikolaou Net Worth
| Net Worth: | $4 Million |
|---|---|
| Age: | 29 |
| Born: | June 9, 1997 |
| Gender: | Female |
| Height: | 1.70 m (5 ft 7 in) |
| Country of Origin: | United States of America |
| Source of Wealth: | Social Media Personality |
| Last Updated: | Jul 9, 2026 |
Introduction
Stassie Karanikolaou is an American social media star and model with an estimated net worth of $4 Million.
Legal Issues & Lawsuits
In February 2025, Karanikolaou was named as a defendant in a class action lawsuit. The plaintiffs, a group of 10 individuals led by Amanda Bengoechea, claimed they were misled into purchasing Shein products at inflated prices. They stated that this was due to undisclosed paid promotions by influencers, including Karanikolaou. It was filed in the Northern District of Illinois against the fashion brand Shein and a group of influencers, including Karanikolaou.
It was alleged that they had failed to adequately disclose paid endorsements, thereby violating Federal Trade Commission (FTC) guidelines and state consumer protection laws. The FTC requires influencers to disclose whether a post is an advertisement or sponsored. Reviews of sponsored products must also be truthful and contain no false claims. As of now, the case remains ongoing, and there is currently no financial outcome.
Social Media
Karanikolaou has successfully turned her social media presence into a fully fledged career. Since 2017, she has specifically grown her following on Instagram and TikTok. Her ties to the Kardashian-Jenner family circle gained her millions of followers, and she has become one of the most well-known influencers. Karanikolaou’s large following has enabled her to collaborate with big names in the fashion and beauty industries.
Some of the companies she has worked for include Khloe Kardashian’s Good American, Rihanna’s Savage x Fenty, and Pretty Little Thing. She has also collaborated with swimwear brands, including White Fox Swim, Elise x Elisia, and Hoaka Swimwear. She has also collaborated with Skims, Kim Kardashian’s shapewear and clothing line, and endorsed Poppi, a gut-healthy soda brand popular on TikTok.
Sunny Vodka
In 2022, Karanikolaou co-founded Sunny Vodka alongside DJ and entrepreneur Zack Bia. The venture was her first move into the beverage and lifestyle space. Sunny Vodka is distilled in California and marketed as a clean, gluten-free spirit, aligning itself with wellness-conscious Gen Z and millennial consumers. Sunny Vodka quickly gained popularity, partly thanks to Karanikolaou’s influencer network, which helped build awareness through Instagram and pop-up events.
Stassie Home
In the same year, Karanikolaou expanded into the lifestyle and interior space with her brand, Stassie Home. It featured a wide range of luxury homeware items, all at an affordable price. Her target market consists of young women who want glassware, bedding, vases, table settings, and home accessories that embody the Karanikolaou style.
She also employed a similar selling strategy previously used by other social media influencers, offering her products in stores such as HomeGoods, T.J. Maxx, Marshalls, Ross, and Amazon, thereby making them more accessible to a broader market.
Cupshe Partnership
In 2023, Karanikolaou continued to build her brand by teaming up with the popular swimwear brand Cupshe. Together, they launched her Oasis collection, which featured one-piece swimsuits, cover-ups, and matching bikini sets. Every item was carefully designed to match Karanikolaou’s style, with a focus on helping women feel confident in swimwear. The sizes went up to 3X, and prices varied from $37 for a one-piece swimsuit to bikini sets priced between $14.99 and $29.99.
Karanikolaou promoted the launch on her Instagram and TikTok accounts, sharing behind-the-scenes and styling tips to build a buzz before the release. Her fans loved the collection, and several pieces sold out shortly after launch.
Karanikolaou has strategically developed her brand and transformed it into a business empire. She understands what her audience wants and sells her products at an affordable price. While detailed earnings from her businesses aren’t publicly available, her brand partnerships, endorsements, and product launches could suggest that she’s earning well into the millions.
Real Estate
Karanikolaous invested some of her newfound wealth into buying a luxury home in Sherman Oaks, LA, in February 2022. She paid $4.325 million for the 5-bedroom, 6-bathroom property. The two-story house spans approximately 4,700 square feet, featuring high ceilings and hardwood floors.
The black and white kitchen has a large island and a butler’s pantry. The main bedroom features marble floors, a large fireplace, and a walk-in closet with fitted storage. It also opens out into a luxury bathroom with a huge spa-style tub and two vanity areas. The bathroom also features a stunning private balcony that overlooks the outdoor area.
This part of the property is more like a private resort than a garden. It has a luxurious swimming pool with a Jacuzzi, a BBQ area, a fireplace, and attractive landscaping. The home has ample space for her content creation business and entertaining family and friends, aligning perfectly with her social media status.
Models
Tyra Banks Net Worth
| Net Worth: | $90 Million |
|---|---|
| Age: | 52 |
| Born: | December 4, 1973 |
| Gender: | Female |
| Height: | 1.78 m (5 ft 10 in) |
| Country of Origin: | United States of America |
| Source of Wealth: | Professional Model |
| Last Updated: | Jul 8, 2026 |
Introduction
Tyra Banks is an American television personality, producer, businesswoman, and model with an estimated net worth of $90 Million.
Despite earning millions annually as a Victoria’s Secret model between 1996 and 2005, Banks built the majority of her net worth later on when she transitioned to television. Both The Tyra Banks Show and America’s Next Top Model have contributed significantly to Tyra’s wealth, helping her earn as much as $30 million in a single year.
Quick Facts
- Peak annual income of $30 million in 2009
- Secured endorsement deals with CoverGirl, COSMÉ, and Victoria’s Secret
Earnings History
| Year | Earnings |
|---|---|
| 2000 | $5,500,000 |
| 2004 | $4,000,000 |
| 2005 | $6,000,000 |
| 2006 | $18,000,000 |
| 2009 | $30,000,000 |
| Total | $63,500,000 |
In the early to mid-2000s, during the peak of her modeling career, Tyra Banks typically earned between $4 million and $6 million annually. She was featured on Forbes’ Highest-Paid Models list three times (2000, 2004, 2005). She earned an estimated $5.5 million in 2000, $4 million in 2004, and $6 million in 2005.
However, these would not be the highest-earning years of her career. She began earning significantly higher paydays after transitioning to television with shows such as America’s Next Top Model and The Tyra Banks Show.
In 2006, Forbes reported that Tyra Banks earned an estimated $18 million in the previous twelve months. This was primarily due to her salary from both America’s Next Top Model and The Tyra Banks Show. The exact split was unknown, but it was reported that she earned approximately $3.5 million annually from her talk show at the time.
By 2009, her earnings had increased to an estimated $30 million. During this period, Banks was heavily criticized after contestants on America’s Next Top Model alleged they were paid only $38 per day while filming the show.
Based on the figures above, Tyra Banks’ estimated earnings for just five years (2000, 2004, 2005, 2006, and 2009) total $63.5 million.
Endorsement Income
In the late 1990s, as her modeling career was in full swing, Tyra Banks began signing numerous endorsement contracts with global fashion brands, including CoverGirl, COSMÉ, and Victoria’s Secret. Based on the figures mentioned above, it is clear that Banks’ earnings during this period and until the mid-2000s were primarily generated by her modeling contracts and brand deals.
Victoria’s Secret Partnership
Perhaps the most notable of these was her partnership with Victoria’s Secret, which she initially signed in 1996 and maintained until 2005. Here’s an interesting fact for you: When Banks first appeared on the cover of the Victoria’s Secret catalog in 1996, she was the first black woman in history to do so. Tyra continued modeling for Victoria’s Secret, appearing in both catalogs and runway shows. Some sources suggest she was paid approximately $3 million per year at the time, which would make the partnership responsible for roughly 60% of her total income.
Mainstream Endorsements
Before Banks transitioned to television, the bulk of her endorsement deals were in the fashion sector. However, in the late 2000s, she also added more mainstream brands to her portfolio, such as Pepsi and Nike. Additionally, she secured various fashion endorsements from prominent brands, including Dolce & Gabbana, H&M, and Yves Saint Laurent.
Real Estate
In April 2004, Tyra Banks paid $3.085 million for a 5,740-square-foot, five-bedroom, six-bathroom home in Beverly Hills, California. The home was purchased through the Crizzo trust controlled by her mother. Banks owned this property for over a decade before selling it for $6.33 million in July 2016.
In October 2014, Banks purchased a 3,700-square-foot, four-bedroom, five-bathroom home in the Pacific Palisades for just under $3.3 million. She sold this home for $4 million in September 2018, and it later burned down in the 2025 California wildfires.
Shortly before the sale, Tyra paid just under $7 million for a 6,160-square-foot, five-bedroom, six-bathroom residence, also located in the Pacific Palisades. This property features an outdoor pool, home gym, and rooftop terrace with a hot tub. Banks sold the home three years later for $7.9 million. Again, this property has also since been destroyed by the California fires.
In February 2021, Banks acquired a 4,089-square-foot, beachfront property in Malibu for $4.72 million. She still owned this home at the time of the wildfires, and yet again, this property also burned to the ground. According to Zillow, the empty lot is valued at $1.47 million.
Models
Amanda Cerny Net Worth
| Net Worth: | $10 Million |
|---|---|
| Age: | 35 |
| Born: | June 26, 1991 |
| Gender: | Female |
| Height: | 1.70 m (5 ft 7 in) |
| Country of Origin: | United States of America |
| Source of Wealth: | Professional Model |
| Last Updated: | Jul 8, 2026 |
Introduction
Amanda Cerny is an American professional model and actress with an estimated net worth of $10 Million.
Net Worth History
When we first started tracking Amanda Cerny’s career in 2020, her net worth was estimated at approximately $8 million. Since then, she’s continued to diversify her income streams, potentially earning between $1 million and $2 million annually from social media sponsors, YouTube revenues, OnlyFans, and the increased value of her property in California. Based on recent estimates, Amanda Cerny’s net worth is currently sitting at close to $10 Million.
Zeus Network
In July 2018, media executive Lemuel Plummer, along with social media stars Amanda Cerny, King Bach, and DeStorm Power, launched Zeus Network, an online streaming platform service. The three creators were instrumental in building the platform, and it’s believed they held some form of equity in the business. That said, the specifics have never been disclosed, but Power stated it was a “good amount of equity.” DeStorm was the first creator to partner with Plummer, and he personally reduced his own equity stake to bring on Amanda and Bach as equal partners.
However, all is not well between the company’s co-founders. DeStorm Power has publicly claimed that he repeatedly had to put in more of his own capital to keep the company afloat, which Plummer would reportedly repay him.
Since its launch, Zeus has signed deals with dozens of creators to join the platform, including Omarion, Nick Cannon, Blac Chyna, and Blueface. By 2025, Zeus had accumulated more than 100 million users, a portion of whom paid either a $5.99 monthly or a $59.99 annual subscription to watch exclusive shows on the Zeus Network. It reportedly had a valuation of up to $250 million at the time.
According to DeStorm, himself, Amanda, and King Bach never received any partner payouts. He also claims that they were left with tax liabilities for income they had never even received. We’re not sure exactly what happened to the trio’s equity. However, assuming they each own/owned between 10% and 20%, Amanda’s stake could be worth between $25 million and $50 million.
OnlyFans Earnings
In December 2020, Amanda Cerny joined the trend of female influencers by launching her own OnlyFans account. Based on her profile, she charges $19.99 per month for subscriptions and discounted rates for bundles, which are as follows:
- 3-month subscription – $50.97
- 6-month subscription – $95.95
- 12-month subscription – $179.91
Unlike most celebrities, Amanda’s earnings from the platform have never been disclosed. Based on what we can see, she’s published 185 posts and received roughly 157,100 likes on her content. It would be very difficult to calculate exactly how much Cerny has earned on OnlyFans, but one would assume it’s at least in the multiple-seven-figure range. Some websites that calculate creators’ earnings from the platform estimate that she earns more than $1 million per year.
Playboy Club Earnings
In 2021, following OnlyFans’ success, Playboy Magazine launched its own digital competitor of sorts, initially named Centerfold. However, the service was later rebranded as the Playboy Club. While the platform is similar in nature, allowing creators to publish their own content and attract fan subscriptions, it only allows basic nudity, not explicit content.
Amanda Cerny was among the first influencers to join the platform. By 2023, the company reported that she’s already earned more than $1 million from the Playboy Club.
Real Estate
Valley Village Home
In February 2019, Cerny paid $2.36 million for a 3,729-square-foot, newly built home in Valley Village, California. According to records, she listed the house for rent in 2021 at $20,000 per month. Someone rented it out for six months in 2022, from February to August, paying an estimated $17,900 per month. A year later, it was listed for sale at $3.75 million. The house has been on and off the market since then, but is currently listed for $3.5 million.
Models
Adriana Lima Net Worth
| Net Worth: | $95 Million |
|---|---|
| Age: | 45 |
| Born: | June 12, 1981 |
| Gender: | Female |
| Height: | 1.78 m (5 ft 10 in) |
| Country of Origin: | Brazil |
| Source of Wealth: | Professional Model |
| Last Updated: | Jul 8, 2026 |
Introduction
Adriana Lima is a Brazilian professional model and actress with an estimated net worth of $95 Million.
Since 2005, Lima has earned millions of dollars annually as a model, predominantly through her work with Victoria’s Secret. Her income has steadily grown over the last twenty years as she’s risen through the ranks and begun taking on more and more endorsement work with companies such as H&M, Maybelline, and Marc Jacobs.
This profile outlines our extensive research into Adriana Lima’s net worth, earnings history, endorsement deals, and real estate investments.
Quick Facts
- Earned an estimated $133 million between 2005 and 2022
- This figure includes the $24 million profit from selling her Miami home
- Peak annual income of $10.5 million, excluding investments
- Secured endorsement deals with H&M, Maybelline, and Marc Jacobs
Earnings History
| Year | Earnings |
|---|---|
| 2005 | $4,500,000 |
| 2006 | $4,000,000 |
| 2007 | $6,000,000 |
| 2008 | $7,000,000 |
| 2009 | $8,000,000 |
| 2010 | $7,500,000 |
| 2011 | $8,000,000 |
| 2012 | $7,300,000 |
| 2013 | $6,000,000 |
| 2014 | $8,000,000 |
| 2015 | $9,000,000 |
| 2016 | $10,500,000 |
| 2017 | $10,500,000 |
| 2018 | $7,500,000 |
| 2022 | $32,000,000 |
| Total | $133,800,000 |
Between 2005 and 2018, Forbes consistently ranked Adriana Lima as one of the world’s highest-paid models. She earned $4.5 million in 2005, making her debut on the list. This was followed by an estimated $4 million in 2006, after which her earnings rose to $6 million the following year. Lima earned $7 million in 2008 and $8 million in 2009. Between 2010 and 2015, Lima’s annual earnings ranged from $6 million to $9 million, averaging $7.63 million.
During this time, her primary source of income was through her long-standing position as a Victoria’s Secret model. However, she also earned additional income through multiple brand endorsements, including Maybelline, Marc Jacobs, H&M, and Vogue Eyewear. These additional endorsements increased her income from the low seven-figure range to the $8-$9 million range.
For 2016 and 2017, Lima earned an estimated $10.5 million annually, primarily due to her seniority at Victoria’s Secret. In recent years, various sources have reported that Adriana has earned $30 million annually, including a Wikipedia article titled “Forbes list of the world’s highest-paid models.” However, the figures shown within that article for 2020 onwards are not from Forbes. We found the original sources to be rather untrustworthy.
What we can say is that, in 2022, when Lima sold her home in Miami Beach, she likely realized approximately $24 million (more details below), which could have earned her over $30 million in total for that year.
Divorce Settlement
Adriana Lima was previously married to the Serbian former NBA player, Marko Jarić. The couple tied the knot in 2009, shortly before Marko retired, and have two children together, but separated in May 2014. Their divorce was finalized in March 2016, and reports suggest a settlement was reached, but the exact details weren’t made public.
Just for your information, Jarić currently has an estimated net worth of $20 million, drastically lower than that of Lima.
Real Estate
Indian Creek Island Home
In 2010, Adriana Lima and her former husband, Marko Jaric, paid $9 million for a 6,465-square-foot home on Indian Creek Island in Miami Beach, Florida. While they owned the property, its tax-assessed value increased steadily; in 2022, it increased by 53%, from $19 million to $29.6 million.
In 2022, Lima sold the property for $40 million, a likely prudent decision given that property taxes had increased to $660,000/year. After accounting for taxes paid from 2010 to 2022 and agent commissions, Lima could have realized between $23 million and $24 million in profits from the investment.
Brentwood Home
Later in the year, Adriana paid a modest $12.4 million for a newly built farmhouse on the opposite coast in Brentwood, California. The property comprises six bedrooms, 6.5 bathrooms, and 7,521 square feet.
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